Betfred Sportsbook got up to full speed this week, launching its Arizona betting apps to go along with the desktop site it released in January.
The company, which is partnered with We-Ko-Pa Casino Resort and the Fort McDowell Yavapai Nation, has operated under a soft launch since late January. Golden Nugget and the Kambi Group quietly launched in the same time frame.
Betfred began retail operations in the state in late November when they opened eight retail kiosks at the We-Ko-Pa Casino.
Betfred was one of 18 operators to receive a mobile sports betting license from the Arizona Department of Gaming in late August — one of 10 in partnership with an Arizona-based tribe.
Gambling problem? Call 1-800-GAMBLER (Available in the US) Call 877-8-HOPENY or text HOPENY (467369) (NY) Call 1-800-327-5050 (MA), 1-800-NEXT-STEP (AZ), 1-800-BETS-OFF (IA), 1-800-981-0023 (PR) 21+ only. Please Gamble Responsibly. See BetMGM.com for Terms. Subject to eligibility requirements. Bonus bets are non-withdrawable. In partnership with Kansas Crossing Casino and Hotel. This promotional offer is not available in DC, Mississippi, New York, Nevada, Ontario, or Puerto Rico.
What Betfred Brings to Arizona Marketplace
Betfred COO Bryan Bennett called Monday’s launch an exciting time for the company, as it allows them to move into a fast-growing sports betting market with ample room for growth.
Arizona announced nearly $500 million in handle when it released December sports betting numbers Tuesday.
"I could not be more excited to expand our Betfred Sports betting apps into the Arizona market," Bennett said in a company press release. "We look forward to offering customers in the entire state unique experiences that they can't access on any other platform. Our team has worked diligently to bring this to fruition."
Licensed Arizona sportsbooks had until March 8 to launch mobile operations or return their license to the state.
"Three months ago, the We-Ko-Pa Casino Resort and Betfred Sports introduced sports betting kiosks at our beautiful desert gaming destination, and most recently opened a temporary full-service sportsbook," We-Ko-Pa Casino-Resort General Manger Mary Ketterling said in the press release. "Adding mobile apps is one more way we can offer Arizonans an easy, user-friendly and unparalleled sports betting experience."
Must be 21+ to participate. Gambling Problem? Call 1-800-GAMBLER or visit FanDuel.com/RG (CO, IA, KY, MI, NJ, OH, PA, IL, TN, VA, VT), 1-800-NEXT-STEP or text NEXTSTEP to 53342 (AZ), 1-888-789-7777 or visit ccpg.org/chat (CT), 1-800-9-WITH-IT (IN), 1-800-522-4700 or visit ksgamblinghelp.com (KS), 1-877-770-STOP (LA), visit www.mdgamblinghelp.org (MD), 1-800-522-4700 (WY), or visit www.1800gambler.net (WV). GamblingHelpLineMA.org or call (800) 327-5050 for 24/7 support (MA). Call 1-877-8HOPE-NY or text HOPENY (467369) (NY).
Where Arizona Sports Betting Market Stands
Hard Rock Sportsbook, Bally Bet Arizona and Betway each became operational in some fashion in late February, completing the launch of the original 18 state sports betting licensees.
Turf Paradise Racing announced last week it would partner with Unibet to offer retail betting at the race track and eight off-track-betting locations. Turf Paradise was denied a mobile betting license from the state but received a limited license to offer retail betting.
Unibet Arizona has a mobile license through the Fort Yuma-Quechan Tribe and operates a retail location at the Tribe’s Paradise Casino in Yuma.
Must be 21+ and physically present in AZ, CO, IL, IN, IA, KS, KY, LA, ME, MD, MA, MI, MO, NJ, NY, NC, OH, PA, TN, VA, WV, WY or Washington, DC. New users only. Must register using eligible promo code. First wager after registration must qualify. Min. Odds: -500. Max. Bonus Bet: $250. Awarded as non-withdrawable Bonus Bet that expires 14 days after receipt. Bonus Bet amount not returned for winning bets. Void where prohibited. See http://Caesars.com/promos for full terms. Know When To Stop Before You Start®. Gambling Problem? CO, IL, KY, MD, MI, MO, NJ, OH, TN, VA, WV, WY, KS (Affiliated with Kansas Crossing Casino), ME (Licensed through the Mi’kmaq Nation, Penobscot Nation, and Houlton Band of Maliseet Indians, federally recognized tribes located in the State of Maine), NC (Licensed through Tribal Casino Gaming Enterprise), PA (Affiliated with Harrah's Philadelphia): If you or someone you know has a gambling problem, crisis counseling and referral services can be accessed by calling 1-800-GAMBLER (1-800-426-2537) or MD: visit http://mdgamblinghelp.org or WV: visit http://1800gambler.net ; AZ: Call 1-800-NEXT-STEP; IN: Call 1-800-9-WITH-IT; IA: Call 1-800-BETSOFF; LA (Licensed through Horseshoe Bossier City and Caesars New Orleans), Washington, DC (OLG Class A licensed Operator): Call 1-800-522-4700. ©2025, Caesars Entertainment Gambling Problem? Call 1-800-GAMBLER DC, LA: Call 1-800-522-4700 MA: Call 1-800-327-5050 or visit http://gamblinghelplinema.org NY: Call 877-8-HOPENY or text HOPENY (467369)
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